HealthyBaby is setting a new standard in babycare by combining science-backed products with a deep commitment to environmental action. Explores how HealthyBaby is making a measurable impact—from cleaning up coastlines in India to empowering families to make more sustainable choices with rePurpose Global.
HealthyBaby is a brand that sells diapers, babycare products, and prenatal vitamins. Their diapers are the first and only EWG (Environmental Working Group) Verified diapers on the market. Their products are made with planet-based, organic materials without unnecessary parabens, phthalates, fragrances, or other harmful chemicals, and are Certified Plastic Neutral through rePurpose Global.
As part of their commitment to sustainability, and as a continuation of their mission against unnecessary chemicals, HealthyBaby funds Verified Plastic Recovery through rePurpose Global. For each diaper purchased, HealthyBaby funds the recovery of an equivalent amount of plastic from the environment. This not only certifies their diapers as Plastic Neutral, but allows the brand to eliminate plastic pollution while they work to reduce plastic from their operations wherever possible.
“Plastic waste has no place in our vision of the future. We embrace our responsibility to clean up the world by eliminating and reducing plastic wherever possible. Our diapers are a Certified Plastic Neutral Product, and we’re not stopping there. Stopping the demand for unnecessary chemicals is not only good for our babies’ brains and bodies, it’s also our duty to protect the natural world.” –HealthyBaby
3 Impact projects supported
1000 lbs plastic waste recovered
300+ waste workers supported
HealthyBaby initially partnered with rePurpose Global in 2023. Since, they have funded the recovery of just under 1 million pounds of plastic from our planet. That’s the equivalent of over 1 billion straws or 82,051,455 shopping bags in just 1 year. Funding Impact Projects through rePurpose Global has allowed HealthyBaby to support 930 waste workers at 3 different Impact Projects. Recovery funding through rePurpose Global not only helps clean waste from our planet, but also supports waste workers with consistent, safe working conditions and equitable pay.
“A healthier future for all starts with the choices we make for our children today”
HealthyBaby
However, HealthyBaby’s partnership with rePurpose Global is much more than just a certification—it’s a reflection of their deeper mission to create a healthier, more sustainable world for future generations. By funding plastic recovery through an organization that also supports waste workers, they’re taking meaningful steps toward reducing the long-term impact of plastic pollution with the most holistic approach possible. As they continue to innovate and push for a cleaner future, their collaboration with rePurpose Global stands as a powerful example of how brands can drive change beyond their own operations. Through this partnership, HealthyBaby is proving that sustainability isn’t just a business goal—it’s a responsibility to both our planet and the children who will inherit it.
HealthyBaby’s commitment to sustainability has helped differentiate their brand amongst the many babycare brands that claim to care about children’s wellbeing. By partnering with rePurpose Global they’ve been able to expand the consideration they show for health and development to a global scale. HealthyBaby recognizes that the plastic crisis is a concern for everyone’s futures, that’s why they’ve chosen to build sustainability into the mission of their B-corp.
HealthyBaby’s partnership with rePurpose Global is much more than just a certification—it’s a reflection of their deeper mission to create a healthier, more sustainable world for future generations. By funding plastic recovery through rePurpose Global they’re taking meaningful steps toward reducing the long-term impact of plastic pollution with the most holistic approach possible. As they continue to innovate and push for a cleaner future, their collaboration with rePurpose Global stands as a powerful example of how brands can drive change beyond their own operations. Through this partnership, HealthyBaby is proving that sustainability isn’t just a business goal—it’s a responsibility to both our planet and the children who will inherit it.
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