Solving the Global Plastic Waste Crisis Today

An early, foundational profile of rePurpose Global in Forbes, written by contributor Steven Savage. The piece walks through rePurpose's four-pillar model — measurement, reduction and redesign, recovery infrastructure, and plastic crediting — and explains how it gives CPG brands a tangible, verifiable way to take accountability for their plastic footprint, analogous to carbon credits but grounded in actual recovery, not avoidance. It spotlights what makes rePurpose's approach genuinely additive: incentivizing the collection of low-value plastics that the market would otherwise ignore, and funding innovations like the transformation of multi-layered packaging into eco-wood at the Sueño Azul project in Bogotá, Colombia.